C-star 2021 is now open for visitor pre-registration. Are you ready to embark on the new retail journey?

C-star, Shanghai's International Trade Fair for Solutions and Trends all about Retail, is the official satellite event of EuroShop, the world's leading retail exhibition. Since its debut in China in 2015, the event has been successfully held for six editions. C-star 2020 attracted 134 exhibitors and 9,006 professional visitors from around the world. Among them, 44% were retail brands and shopping malls. Exhibitors and visitors expressed satisfaction over the professionalism, effectiveness of business negotiations and the future trends that C-star presented.

From August 31 to September 2, 2021, C-star is set to take place in Shanghai New International Expo Center, providing a one-stop purchase and communication platform for industry professionals to explore the cutting-edge retail design concept and smart retail technology solutions.

To improve the one-stop sourcing and networking platform for retailers, C-star 2021 will re-define its five dimensions: Shop Fittings & Store Design, Visual Merchandising, Retail Lighting, Smart Retail Technology, and Retail Marketing.

Visitor pre-registration is now available. Click here for 5 special benefits:

• Free entry to the show

• One complementary show catalogue

• Faster admission to avoid long queues

• Free access to monthly exhibition news and industry news

• Priority of participating C-star 2021 supporting programs

Top retail suppliers to come together for innovative retail solutions

C-star 2021 is expected to welcome 150 leading providers of retail solutions. The following exhibitors have confirmed their participation: Shop furnishing: Shanghai Longsun Building Material Co., Ltd, Hangzhou Aotroth Exhibition Commercial Co., Ltd., Shanghai b&m Wallcoverings Co., Ltd, Changzhou Lintel Portable Display Solution Co., Ltd, Sate-Lite (Foshan) Plastics Co., Ltd., Xiamen Neu Craft Co., Ltd, etc. Store solutions: Futuristic Store Fixtures Pte Ltd, Changhong Building Decoration Engineering Co., Ltd., etc.; Retail technology: Hangzhou Zkong Network Co., Ltd, Shanghai Lianbai Electronics Co., Ltd, XOVIS, etc. Retail lighting solutions: Vianolix Lighting Co., Ltd., Self Electronics Co., Ltd, Guangzhou Youguang Opto Electronics Co., Ltd., Dongguan Wufeng Electronics Co., Ltd, Dongguan Tiansheng Electronic Products Co., Ltd, etc.

A wide range of concurrent events and tailored matchmaking events create great business opportunities

C-star has always been renowned for its quality supporting programs. In addition to outstanding exhibition booths, there will be a wide range of special zones, forums and competitions that await retail professionals to explore retail development trends.

The special zone of Designer Village will continue to offer unique booth designs and business networking opportunities for top designers, whilst the ReTailor Hub will once again work with emerging retail brands to create design and technology-inspired pop-up stores.

As for forums, the Retail Stage will bring together retail brands, shopping mall executives and experts to cast light on the development trends of the industry. The H!Tech Stage will focus on smart retail technology and invite renowned technology companies to share their insights. As a key exhibition area of C-star 2021, Retail Lighting will be upgraded with the addition of Lighting Stage, where industry media outlets, designers, retailers and professionals from interior, lighting, engineering and architecture sectors meet and discuss how lighting can empower retail space design.

The EuroShop RetailDesign Award China (ERDA China), which made its debut appearance in 2020, will once again deliver on its mission to crown the most outstanding retail shop designs in China. The VM Challenge will also expand to a wider range of sectors, with competitions taking place on the show floor to name the best window displays that enchant people with storytelling. In addition, C-star will introduce reta China from Europe, which is dedicated to awarding innovative technology solutions that have demonstrated outstanding results or potential for development in the retail industry. The award is designed to drive development of retail technologies.

As another highlight of C-star, the tailored matchmaking events will provide more extensive coverage, accurate matching and professional services, helping exhibitors communicate with potential buyers one-on-one to explore business opportunities. C-star 2020 hosted a total of 310 one-on-one business matchmaking sessions, with visitor satisfaction rate reaching 96%.

For more details about C-star, please follow C-star LinkedIn.