Featuring the newest industry concepts, C-star offers the best opportunities for retailer professionals

The third edition of C-star - Shanghai's International Trade Fair for Solutions and Trends all about Retail will be held from April 26 to 28, 2017 at Shanghai New International Expo Center. This year, C-star will collocate with HOTEL PLUS - Total Solutions for Commercial Properties to comprehensively showcase retail, franchise, vending machine, building materials decoration and design, furniture, lighting, cleaning, intelligent education, boat and leisure products, jointly offering a unique one-stop commercial space platform and all-inclusive solutions. The two shows span over 20,000 sqm of exhibition space in 17 halls and are expected to attract upwards of 100,000 visitors from around the world.

C-star 2017 continues to offer a professional and international platform aligned to retailers from China and abroad to learn about the latest developments and trends in the Chinese retail industry. This year's C-star will provide various possibilities for retail professionals to meet and exchange their knowledge. Leading Brands Include Schweitzer Logistics (Italy), Ses - Imagotag (France), Bizerba (Germany) , New Crazy Colors (Italy) , Futuristic Store Fixtures (Singapore) , Arcnode (China/ France) , Shanghai Shopworks Display (China) , Shanghai Longsun Building Material (China) and Redman (China).

Business Matchmaking System: top interactive online and offline tool for exhibitors and visitors
C-star is dedicated to providing services to maximize efficiency and results for exhibitors and visitors. C-star has launched Online Match-making Systemto help participants find target customers and maximize your exhibiting results by allowing exhibitors and visitors to make appointments prior to the exhibition. Visitors can easily increase the efficiency of their visit by previewing exhibitor profiles, plan appointments throughout the trade show and optimize efficiency during their visit. Likewise, exhibitors can prepare for appointments with buyers in advance.

Chinese and international expertise share new retail concept at C-star Retail Forum
The C-star Retail Forum presents international retail experts who will be sharing their knowledge and experience about the topic of "The Retail Revolution in China: The Concept of New Retail and Solutions of the Future". The forum will invite Chinese and international guest speakers made up of retail experts, industry suppliers or representatives of government, associations and research/educational institutes. The prestigious forum participants will discuss methods to introduce the latest retail concepts from overseas markets into China amidst a changing environment and how China can better and innovatively incorporate e-commerce into the retail landscape. Besides numerous renowned speakers, newly confirmed speakers now include Mr. Wang Yueqing, Business Development and Governmental Affairs Director at K11; Mr. Wei Jianping, General Manager of Shanghai Joy City and Changfeng Joy City; Mr. Zhang Sheng, Vice President from Lawson China; Mr. Shen Wei , General Manager of Hema Xiansheng; Mr. Su Jie, Business Deputy General Manager at CENBEST; Mr. Zhou Yong, Professor at Shanghai Business School; Mr. Li Xiaopeng , Founder of Chic Bus as well as Mr. Wang Zhigang , CEO at VIMIU.

Support from major industry associations along with retail experts’ participation
As C-star gains momentum and influence in China's retail industry, major industry associations are offering full support to the trade fair, with participation from various associations including:

▶ EHI Retail Institute, bringing a number of top retailers from Europe to the fair;
▶ China Commerce Association for General Merchandise (CCAGM), participatingthe trade fair with market leading general merchandise enterprises;
▶ Shanghai Chain Enterprise Association, bringing a number of top retail franchise stores from Shanghai to the trade fair;
▶ Overseas Education College of Shanghai Jiaotong University,attending the trade fair with retailers from China Chain Enterprise CEOs EMBA programme;

C-star Brand Zone - newest retail innovations all in one place
The C-star Brand Zone Area offers an exclusive opportunity to see the latest products, innovations and services from the retail industry. Located in hall N5,this special Zone is divided into presentation and meeting areas. Streamlined 20 minute presentations are followed by 20 minute meeting slots for interested customers. The C-star brand zone is an efficient concept, target-orientated and designed to serve customers' needs.

You may pre-register for your E-ticket by visiting C-star’s official website or through C-star's official WeChat channel. Pre-registered visitors will enjoy a streamlined registration on-site process on top of free admission to the show (visitors without pre-registration will need to purchase tickets at RMB ￥30/person for admission).

As the officialsatellite expounder EuroShop - the world's leading trade retail trade fair, C-star benefits from being a unique business and knowledge platform and will continue its splendid success in China.

Press Contact: 
Ms. Renee Zhao 
Messe Düsseldorf (Shanghai) Co., Ltd
Tel: +86-21-6169 8335
Fax: +86-21-6169 8301
Renee.zhao@mds.cn
www.mds.cn