Retail Express
Heinemann Asia Pacific Opens First Shop in Macau
2021-11-01
Photo by www.rli.uk.com
Heinemann Asia Pacific has opened the doors of its first retail outlet in Macau, which is also its first ever downtown shop in the region.
The new 780sq m shop, located in the H853 shopping mall of Lisboeta Macau, one of Macau’s newest travel destinations, boasts a wide assortment of Perfumes & Cosmetics and Confectionery products across over 40 premium and luxury brands curated to appeal to family travellers. These include professional Swiss beauty technology brand, FAQ, sister brand of FOREO Group, which is making its Macau downtown debut with Heinemann.
“We are delighted to open our first ever downtown shop in Asia Pacific in Macau, a top tourist destination in the region and one of the first to benefit from the gradual reopening of Mainland China’s borders,” said Johannes Sammann, Chief Operating Officer of Heinemann Asia Pacific. “We are excited about our partnership with Lisboeta Macau and look forward to growing our business together with them.”
The new shop represents Heinemann Asia Pacific’s strategic focus on diversifying its retail sales channels and further expanding its footprint in Greater China. Heinemann has operated the confectionery concession at Hong Kong International Airport under the brand name Sweet Dreams by Heinemann since 2018, and manages its distribution partnerships out of Shanghai.
Source: www.rli.uk.com
