Exhibitor News
METTLER TOLEDO presents state-of-art weighing technology and solutions at the first-ever C-star event
2015-05-04
Shanghai, 05th May 2015 – Shanghai will shortly see the premiere of a new retail fair for China: C-star, Shanghai’s International Trade Fair for Solutions and Trends all about Retail (SNIEC, 13 – 15 May). METTLER TOLEDO, one of the world’s largest manufacturer and supplier of weighing systems for laboratories, industry and food retail, will be presenting its latest scales and weighing solutions for food retailers in China at the German Pavilion N1B03.
Despite being held for the first time, C-star is already highly acclaimed and appreciated by international industry peers. Companies from 15 countries including many industry leaders will exhibit at C-star. The event mirrors the concept of EuroShop in Düsseldorf (Germany), which is regarded as the world’s leading retail trade fair. C-star will also feature an Open Forum where professionals will share their knowledge and expertise.
As a result of the rise of China’s middle class and the associated higher levels of disposable household income,consumer buying behavior is changing in fresh food categories. Supermarkets and hypermarkets are creating a new and exciting in-store experiencefor customers shopping at their fresh food counters. Specialty retailers – whether fruits & vegetables, deli or snacks – are expanding their store networks at a rapid pace and are simultaneously investing in dependable, state-of-the-art weighing technology.
Maximizing the bottom line “In today’s booming specialty chain-store market in China, store growth can eclipse the organizational and operational structure that is needed to sustain efficient business operations,” says QiuJia, METTLER TOLEDO Head of Retail Business China. “Intelligent solutions integrate headquarter back-office and store-level operational processes in a way that maximizes the bottom line. At the premiere of C-star we will therefore be focusing on how PC scales can freshen up both the operational and strategic business aspects of specialty stores chains.”
Hence, at C-star, METTLER TOLEDO will be highlighting its new PC scale for chains of specialty stores as well as supermarkets and hypermarkets that seek a solution for weighing and checkout all-in-one. Furthermore METTLER TOLEDO will be presenting its iSmart EVO GLT, a high-performance touchscreen scale with a large operator display for self-service weighing in the fresh produce department. “In order to be able to unleash a scale’s true potential for process optimization – from inventory management and purchasing through to cashing up at the end of each day – straightforwardconnection to the ERP and network infrastructure pluseasy integration with the POS software is very important. That’s why all the touchscreen scales that we are displaying at C-star use PC-based technology and open interfaces,” adds QiuJia.
METTLER TOLEDO at the C-star Forum
C-star will not only showcase the latest retail industry solutions and trends but will also feature an Open Forum where professionals can share their knowledge and expertise with other industry peers. The C-star Forum will be held simultaneously with the show and is located at stand N1N03 in the exhibition hall. During the C-star Forum, XingFu Jiang, METTLER TOLEDO Product Manager Retail, will be explaining the current trends in the specialty chain-store segment and the associated opportunities and challenges for specialty retailers as well as demonstrating how today’s PC scales can contribute to tackling those challenges.
METTLER TOLEDO
Visit us at C-star 2015
13 to 15 May, Shanghai, PRC
SNIEC, Hall N1, German Pavilion N1B03
More information: http://de.mt.com/de/en/home/events/fairs/cstar.html
Visit us at C-star Forum
11:00-11:30 am, 13 May
Shanghai, PRC SNIEC, Hall N1N03
Presentation by XingFu Jiang:
“Market Trends in China – how PC scales can freshen up the operational and strategic business aspects of specialty store chains”
METTLER TOLEDO is a leading international manufacturer of precision measuring instruments. The company is the world’s largest manufacturer and supplier of weighing systems for laboratories, industry and food retail. METTLER TOLEDO is one of the three leading suppliers of various complementary measuring technologies and a leading supplier of automated pharmaceutical research and ingredient development systems. Moreover, the company is the world’s biggest manufacturer and supplier of metal recognition systems for the production and packaging industry.